Student Life Fonts
The University of Florida recently completed a review of its brand fonts. Moving forward, all university materials and online content must use these newly selected fonts.
The following fonts are no longer part of the University of Florida’s brand and should no longer be used in any materials: Gentona, Obviously, Billion Dreams, Newsreader, Franklin Gothic, Georgia, Palatino.
Key Dates and Requirements
Please review and adhere to the following timelines:
- June 15, 2025:
- Delete previously licensed fonts from all local and shared drives.
- PDFs of print materials uploaded to your website before this date can remain as-is—they’re considered archival.
- June 27, 2025:
- Cease all use of previously licensed fonts.
- All digital/electronic materials must reflect the updated font.
Print materials produced before June 15 do not need to be discarded and can remain in circulation.
Student Life Fonts
The UF Brand Center has shared the updated brand fonts at brandcenter.ufl.edu/typography. Student Life has selected a consistent set of typefaces to align with the new guidelines and maintain a unified visual identity. Please use only the approved fonts for all Student Life materials moving forward.
IBM Plex Sans
Can be used for headers and body text
IBM Plex Sans is the primary workhorse for our communications. It is a clean, friendly typeface that can be used for virtually any typographic application. IBM Plex Sans pairs well with our more expressive accent typeface.
Anybody
Can be used in titles and call-out text
Anybody is our display typeface. It performs well in headlines and pairs well with IBM Plex Sans and Source Serif. It is appropriate for brief callouts, factoids, and numbers. It is also suitable for adding emphasis.
Octin College
Can be used as an accent in designed headers
Expressive display typefaces allow for creative flexibility in headlines and more expression within the brand. This expressive font collection was selected to provide campus design professionals with additional tools to elevate their work. This font has limited access and is only available to marketing professionals.
Quotes Script
Can be used as an accent in designed headers
Expressive display typefaces allow for creative flexibility in headlines and more expression within the brand. This expressive font collection was selected to provide campus design professionals with additional tools to elevate their work. This font has limited access and is only available to marketing professionals.
Download & Activate Fonts
Download the fonts using the links provided and the instructions below. If you are on a Window's device you can submit a ticket with Technology Services staff member to install your downloaded fonts.
IBM Plex Sans and Anybody
If you are a marketing professional, you be able to access the following fonts through Adobe Fonts.
Questions?
If you have questions, please email communications@ufsa.ufl.edu. We will respond to your inquiry as soon as possible.